by joefisher | May 7, 2021 | Brand Stories, Sample Boards
Brand or product storytelling has been a hot marketing topic for years. We’re believers. We think weaving a good brand or product story into your samples and other sales collateral is a powerful way to increase their potential to win the moment for your brand. And...
by editor | Apr 29, 2021 | Roofing Samples, Sample Boards, Shingle Sample Boards
Let’s Start with a Story Say you’re a homeowner looking for a new roof. You’d probably start the process by searching for roofing manufacturers online. You’ll find an array of manufacturers whose websites, products and claims look and sound pretty much the same. You...