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Kahrs Case Study

Kahrs Case Study

by truedigital | Jan 10, 2023 | Brand Stories, Marketing Samples, Printed Sales Collateral

A Personal Approach to Wood Flooring Samples and Printed Collateral Kahrs is a brand that has been in the engineered wood flooring industry for more than 160 years. Based out of Sweden, Kahrs continues to innovate by creating durable products that evoke a welcoming...
The Importance of Physical Samples at Trade Shows

The Importance of Physical Samples at Trade Shows

by truedigital | Nov 18, 2022 | Brand Stories, Marketing Samples, Printed Sales Collateral, Sample Boards

Trade shows for building products are back in full swing, and industry professionals are coming together to explore the latest products. At trade shows, interactive booths and technology are taking place on center stage now more than ever. While the building products...
Shipping Samples to Prospects? The Unboxing Experience Can Help You Win the Moment.

Shipping Samples to Prospects? The Unboxing Experience Can Help You Win the Moment.

by joefisher | Oct 7, 2021 | Brand Stories, Marketing Samples, Printed Sales Collateral, Roofing Samples, Uncategorized

  Unboxing Experiences That “Win the Moment”  According to Youtube, “The amount of time people have spent watching unboxing videos just on their phones is the equivalent of watching the holiday classic “Love Actually” more than 20 million...
The New World of QR Codes – and How They Can Help Your Samples Win the Moment

The New World of QR Codes – and How They Can Help Your Samples Win the Moment

by joefisher | Sep 14, 2021 | Brand Stories, Marketing Samples, Printed Sales Collateral, Retail Merchandising, Sample Boards

QR codes – or Quick Response codes – were invented in 1994 by a Japanese engineer named Masahiro Hara. He described their purpose like this, “The QR code is to connect people and information.” And QR codes do this well, simply and intuitively. Use your...
Weaving Your Brand Story into Your Sample Boards and Sales Collateral

Weaving Your Brand Story into Your Sample Boards and Sales Collateral

by joefisher | May 7, 2021 | Brand Stories, Sample Boards

Brand or product storytelling has been a hot marketing topic for years. We’re believers. We think weaving a good brand or product story into your samples and other sales collateral is a powerful way to increase their potential to win the moment for your brand. And...

Recent Posts

  • What to Include on Your Samples to Impress Customers
  • How to Present Your Building Materials to Market
  • The Benefits of Beautiful Printed Collateral
  • How Physical Samples Drive Building Product Sales
  • Improving Our Brick Sample Production Process

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