by truedigital | Dec 18, 2024 | Brand Stories, Marketing Samples, Sales
How Physical Samples Drive Building Products Sales In terms of using samples to boost sales, Costco has it down to a science. Not only do three out of every four customers take a sample, but this marketing practice leaves a lasting impression. In fact, popular news...
by truedigital | Sep 28, 2024 | Brand Stories, Marketing Samples, Retail Merchandising
3 Building Products Sample Tips for Retail Locations In many retail settings, building product samples have one opportunity to make a meaningful impression. Your brand doesn’t just need to stand out from the competition; it needs to also convince potential customers...
by truedigital | Jun 24, 2024 | Brand Stories, Sales
What It Means to “Win the Moment.” As a marketing partner, we strive to help you create a memorable connection with your audience. To help you achieve this goal, we help our partners understand what it means to Win the Moment. It’s a marketing and sales...
by truedigital | Apr 18, 2024 | Brand Stories, Marketing Samples
3 Post Trade Show Tips for Your Sample Program From IBS, Surfaces, and KBIS, the trade show season for building products winds down at the start of spring. Many building product brands put a lot of focused prep into exhibiting or visiting these shows. Over the course...
by truedigital | Feb 4, 2024 | Brand Stories, Sample Boards
How Sampco Helped a Leading Tile Brand Craft Meaningful Samples and Efficiencies For any business that works with building products, it’s common to attend industry trade shows. At Surfaces, the Sampco team met part of the MSI team. MSI is one of the leading tile...
by truedigital | Jan 4, 2024 | Brand Stories, Roofing Samples
CertainTeed is one of the most recognizable and trusted names in roofing. One of its flagship products, the Integrity Roof System needed an easier way for the sales team, distributors, and dealers to showcase the benefits of the system. Since the Integrity Roof System...