by truedigital | Apr 5, 2023 | Marketing Samples, Sales, Sample Boards
3 Interior Design Trends Building Products Brands Should Know for 2023 For tile, LVT, and wood flooring brands, staying on top of design trends plays directly into sales goals. Every year, new interior design styles are discovered that impact how your products are...
by truedigital | Mar 22, 2023 | Marketing Samples, Sales
What to Include on Your Samples and Marketing Tools to Impress Customers The early stages of the sample creation process are like a blank canvas. There’s a wide spectrum of opportunities waiting to be unlocked. Every decision is made with the viewer in mind. For...
by truedigital | Feb 13, 2023 | Printed Sales Collateral, Sales
See How Printed Collateral Can Supplement Your Physical Samples Take a moment to think back on the last time you were sent a handwritten postcard or letter. Whether it was from a family member or a dentist’s office reminding you it’s time for a check, a physical piece...
by truedigital | Feb 13, 2023 | Marketing Samples, Sales, Sample Boards
How Physical Samples Drive Building Products Sales In terms of using samples to boost sales, Costco has it down to a science. Not only do three out of every four customers take a sample, but this marketing practice leaves a lasting impression. In fact, popular news...
by joefisher | Jul 2, 2021 | Marketing Samples, Sales, Sample Boards
A Story – Why Marketing and Sales Alignment Matters A friend of mine used to run the marketing department at a major flooring company. Recently he told me this story. “A few years ago, we launched a major new flooring product. It included a big advertising and...